T-Mobile was launching a new campaign allowing their subscribers to call their 5 favorite people on any cellular network for free. They needed a microsite to serve as a demo to introduce their current and potential customers to their new promotion.
Solution
Partnering with our friends at GLG, we drew up storyboards to illustrate the benefits of their plan and show customers how the new interface will work on their phones. We then created the Flash animation and integrated voiceover, music and sound effects. This version was the final draft before the campaign was subsequently renamed by
T-Mobile to myFaves.